Nicolas Pompigne-Mognard, Fondateur d’APO Group, est nominé aux African Genius Awards 2025

Source: Africa Press Organisation – French

APO Group (www.APO-opa.com), le principal service panafricain de conseil en communication et de distribution de communiqués de presse, a le plaisir d’annoncer que son fondateur et président du conseil, Nicolas Pompigne-Mognard (www.Pompigne-Mognard.com), vient d’être nominé aux African Genius Awards (AGA) 2025.

Établis par Priority Performance Projects en collaboration avec des institutions académiques, de recherche, médiatiques et culturelles de premier plan, les African Genius Awards récompensent des personnes qui ont fait preuve d’une réflexion, d’une innovation et d’un impact exceptionnels à travers l’Afrique.

Les membres estimés du jury représentent divers domaines d’intérêt académique et professionnel et sont originaires d’Afrique du Sud, du Nigeria et du Kenya. Les cinq juges sont le physicien nucléaire et spécialiste de l’environnement, Pulane Molokwane ; le Directeur du centre d’étude de la démocratie de l’Université de Rhodes et Professeur de l’Université de Johannesburg, Steven Friedman ; l’auteur et universitaire Simon Gathua ; la Professeure associée à l’Université Ashland, Rosaire Ifedi ; et la Senior Tech Talent Partner à la Bank of New York Mellon, Vuyiswa Mataka. Pour en savoir plus sur les prix, cliquez ici (https://apo-opa.co/41GICpR).

Le fait d’être présélectionné en tant que nominé place Nicolas parmi un groupe d’élite d’acteurs du changement qui façonnent le récit de l’Afrique. Parmi les anciens nominés figurent des esprits influents tels que le visionnaire technologique Strive Masiyiwa, Mark Nasila, un leader des données et de l’IA dans le secteur financier, et Akinwumi Adesina.

« Cette nomination est une puissante validation de l’objectif d’APO Group, à savoir défendre les récits de l’Afrique, amplifier les voix de l’Afrique et lancer des passerelles entre l’Afrique et le monde », déclare Nicolas. « Il s’agit d’une célébration du pouvoir de la narration, de la communication et du leadership motivé pour façonner l’avenir du continent. Plus important encore, il s’agit d’un hommage à l’importance des récits africains, ainsi qu’aux individus et aux organisations à travers l’Afrique qui redéfinissent notre narration avec intégrité et excellence. »

Outre ses dernières distinctions et les récents succès de ses clients, un exemple de l’engagement de l’entreprise envers le continent est illustré par sa collaboration avec l’Organisation mondiale de la santé pour fournir des mises à jour cruciales en matière de santé et des informations potentiellement vitales à des millions de personnes dans toute l’Afrique pendant la pandémie.

Nommé parmi les 100 Africains les plus influents de 2023 et 2024, Nicolas siège à plusieurs conseils consultatifs de haut niveau et comités internationaux, notamment le conseil consultatif principal de la Chambre de Commerce Canada-Afrique, ainsi que les conseils consultatifs de la Chambre Africaine de l’Energie, du World Football Summit, du Forum sur l’Investissement Hôtelier en Afrique (AHIF), de Bloomberg New Economy Gateway Africa, du Sommet d’investissement pour le sport en Afrique, du Forum EurAfrican et des All Africa Music Awards (AFRIMA). Il est également Conseiller Stratégique auprès du CEO de la Royal African Society du Royaume-Uni et de la Chambre de Commerce UE-Afrique, et Conseiller Spécial auprès du Président de Rugby Africa, l’organe Directeur du Rugby en Afrique.

Résolument tourné vers l’avenir, Nicolas rappelle qu’il continue de croire au potentiel de l’Afrique : « L’avenir appartient à ceux qui croient au pouvoir de leur propre voix. Le génie de l’Afrique réside dans sa diversité, sa résilience et sa capacité à façonner sa propre histoire. Depuis près de deux décennies, APO Group est fier de soutenir ces valeurs dans les 54 pays d’Afrique ».

Distribué par APO Group pour APO Group.

APO Group, contact avec les médias :
marie@apo-opa.com

À propos d’APO Group : 
Fondé en 2007, APO Group (www.APO-opa.com) est le leader panafricain du conseil en communication et de la distribution de communiqués de presse. Réputés pour notre expertise africaine profondément enracinée et notre perspective globale, nous sommes spécialisés dans l’optimisation de la réputation et de la valeur de la marque des organisations privées et publiques à travers l’Afrique. En tant que partenaire de confiance, notre mission est d’exploiter le pouvoir des médias, en élaborant des stratégies sur mesure qui ont un impact tangible et mesurable en Afrique et au-delà.

Notre engagement en faveur de l’excellence et de l’innovation a été récompensé par des prix prestigieux, notamment un PRovoke Media Global SABRE Award et plusieurs PRovoke Media Africa SABRE Awards. Nous avons été nommés Leading Public Relations Firm Africa et Leading Pan-African Communications Consultancy Africa en 2023, et Best Public Relations and Media Consultancy of the Year South Africa en 2024 et en 2025, lors des World Business Outlook Awards. En 2025, Brands Review Magazine nous a reconnus en tant que Leading Communications Consultancy in Africa pour la seconde année consécutive. Le magazine nous a également nommé Best PR Agency et Leading Press Release Distribution Platform in Africa en 2024. En 2025, nous avons reçu la médaille d’or de la meilleure campagne RP et la médaille de bronze des événements hors catégorie aux Davos Communications Awards.

La clientèle estimée d’APO Group, qui comprend des géants mondiaux tels que Canon, Nestlé, Western Union, le PNUD, Network International, African Energy Chamber, Mercy Ships, Marriott, Africa’s Business Heroes et Liquid Intelligent Technologies, reflète notre capacité inégalée à évoluer dans l’écosystème médiatique africain complexe. Avec une équipe multiculturelle à travers l’Afrique, nous offrons des perspectives et une portée inégalées à travers le continent. APO Group se consacre à la refonte de la narration sur l’Afrique, à la remise en question des stéréotypes et à la présentation de récits africains inspirants à un public mondial. Notre expertise dans l’élaboration et l’accompagnement de campagnes de relations publiques dans le monde entier nous permet d’amplifier les messages des marques, de renforcer les réputations et d’établir un lien pertinent avec les publics cibles.

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The Gambia: ECOMIG triumphs in final of inter-agency football tournament

Source: APO


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The final of the ECOMIG Inter-Agency Football Tournament was held on Saturday, 6th of September 2025, at the Mini Stadium in West Serekunda, The Gambia. After several weeks of intense competition, the ECOMIG team won the trophy, confirming its team spirit and resilience.

The final rankings placed ECOMIG in first place, followed by the Gambian Armed Forces (GAF) in second place and the Gambian Police Force (GPF) in third place. Gambia Radio and Television (GRTS) received the fair play award.

In their speeches, military officials praised the spirit of discipline, cooperation and fraternity shown by all the teams, highlighting the role of sport as a tool for bringing institutions closer together and promoting cohesion.

ECOMIG’s victory marks a new milestone in its community and inter-institutional engagement in The Gambia, where football is establishing itself as a vehicle for unity and solidarity.

Distributed by APO Group on behalf of Economic Community of West African States (ECOWAS).

Uganda’s Foreign Service Charts New Path on the 3rd Day of the Annual Ambassadors’ Conference

Source: APO


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The Ministry of Foreign Affairs has reaffirmed its commitment to strengthening the role of diplomacy in advancing national development as Uganda’s Heads of Mission gathered on the third day of the Annual Ambassadors’ Conference at Gulu University.

Convened under the theme “Strengthening the Foreign Service’s Contribution to National Development”, the meeting has provided a platform for reviewing the performance of Missions abroad and aligning them with the country’s broader economic and political agenda.

In his opening address, Mr. Bagiire Vincent Waiswa, the Permanent Secretary of the Ministry of Foreign Affairs, commended Uganda’s envoys for their resilience and dedication in representing the country under increasingly complex global conditions. He emphasized the Ministry’s ongoing transformation, describing the conference as a moment of renewal in both spirit and method. Noting recent additional funding provided to Missions by the Ministry of Finance, Mr. Bagiire stressed that effective teamwork, strong leadership, and clear delegation are critical if Uganda’s diplomatic service is to translate national priorities into measurable outcomes.

The Head of Public Service and Secretary to Cabinet, Ms. Lucy Nakyobe, who attended, reinforced this call for results. While welcoming the Permanent Secretary’s proposals to enhance resourcing of Missions, she stressed that future support must be tied to clear and tangible outcomes. Recalling H.E. the President’s guidance, she urged the Envoys to reflect on substantive contributions, embrace accountability, and rise to the expectations of leadership. Her remarks delivered with characteristic humor—nonetheless carried a serious message of urgency for improved performance and visible impact.

Ms. Nakyobe also presided over the launch of three key policy instruments: the Ministry of Foreign Affairs Strategic Plan IV, the Client Charter, and the Service Delivery Standards. She described these as essential tools to ensure that Uganda’s diplomacy delivers efficiently, upholds professionalism, and enhances accountability both to government and to citizens. She placed particular emphasis on consular services, urging ambassadors to remain accessible, responsive, and committed to protecting Ugandan nationals abroad.

The conference also highlighted the intersection between diplomacy and security, representing the Chief of Defence Forces, Gen. Muhoozi Kainerugaba, Inspector General Emeritus of Police, Rtd Gen. Kale Kayihura delivered reflections on the nexus between the Military and Diplomacy. Drawing on personal experience from past regional tensions, he underscored how diplomacy and defence are mutually reinforcing in safeguarding peace and stability. He emphasized that modern diplomats must appreciate the security environments in which they operate, just as the military must recognize the value of diplomacy in preventing and resolving conflict.

Discussions throughout the day reaffirmed economic diplomacy as a cornerstone of Uganda’s foreign policy. Envoys were reminded of their responsibility to attract foreign investment, open new markets for Ugandan exports, and facilitate the transfer of technology and skills. Strategic partnerships in science, innovation, and regional integration were identified as essential to Uganda’s long-term growth.

Closing the day’s deliberations, the Permanent Secretary reiterated that diplomacy is no longer defined solely by political representation, but by its ability to deliver concrete benefits investments mobilized, jobs created, and Uganda’s image strengthened globally. As the conference moves toward its conclusion, the message from Gulu is clear: Uganda’s foreign service must be measured not only by its presence but by its performance.

Distributed by APO Group on behalf of The Republic of Uganda – Ministry of Foreign Affairs.

Nzimande calls for enhanced tech adoption in developing countries

Source: Government of South Africa

Nzimande calls for enhanced tech adoption in developing countries

Minister of Science, Technology and Innovation, Professor Blade Nzimande, has used the GovTech 2025 Conference, held in Durban, to highlight the challenges faced by many developing countries in adopting new technologies.

“Many countries in the developing world are struggling to address their national priorities due to problems such as the slow, uneven and discordant adoption of new technologies, which often leads to disjointed or weakened capacity for data collection, storage, processing and applications,” he said on Monday. 

He believes that this directly compromises the nations’ ability to predict and respond to real-world challenges, such as spatial planning, urbanisation, population movements, climate change-related disasters, or health pandemics like the COVID-19 pandemic.

The Minister used the platform to underscore the urgency of developing protocols for seamless data flow.

“This is particularly critical for countries in the developing world and for the resolution of transnational challenges. 

“It is for this reason that our national policies and strategies must also seek to support continental initiatives, such as the African Continental Free Trade Area’s Digital Trade Protocol, which aims to boost intra-African trade, including in digital goods and services.” 

He also touched on the African Union’s Digital Transformation Strategy for Africa (2020–2030), which envisions an Africa where digital technologies empower societies, foster economic integration, and promote inclusive development.

The Minister also spoke about South Africa’s initiatives, such as the Decadal Plan for Science, Technology and Innovation and the importance of building foundational digital capabilities. 

“Through this plan, we seek to intensify South Africa’s economic transformation by driving the modernisation of key sectors of our economy,” he told delegates. 

GovTech Conference 2025 is the 16th edition of South Africa’s world-class platform for the private and public sector information and communications technology (ICT) industry, as well as other industry stakeholders, relevant governance, and citizen stakeholder engagements.

The three-day conference, which kicked off today, is hosted by the State Information Technology Agency (SITA) and is supported by the Department of Communications and Digital Technologies at the Inkosi Albert Luthuli International Convention Centre.

The conference continues to serve as a vital platform for dialogue on the intersection of technology and governance, driving forward the agenda of digital transformation in South Africa.

Nzimande also took the time to address the profound impact of technology on society and the pressing need for digital transformation.

He addressed critical issues, beginning with how technological advancements have transformed lives. 

“Over the last 50 years or so, we have seen the emergence of a number of technologies that have transformed our world in ways even exceeding our most optimistic expectations.” 

He elaborated on the role of artificial intelligence (AI) across various sectors, stating that in healthcare, AI is used for “medical imaging analysis, drug discovery, and personalised treatment plans.”

However, he cautioned against the potential downsides of these technologies. 

“AI and related technologies have presented us with new concerns about how these new tools are being appropriated, tested and used as extensions of the power of regimes based on human rights abuses, domination and exploitation.”

Nzimande emphasised the need for equitable access to data as a critical enabler for digital transformation. 

“There is no doubt that access to data is a key enabler for digital transformation and the digital economy, and it is, therefore, critical for us as government to ensure equitable access to data to foster digital and economic inclusion,” he added. – SAnews.gov.za

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Fundador da APO Group, Nicolas Pompigne-Mognard, Reconhecido como Nomeado para o Prémio African Genius 2025

Source: Africa Press Organisation – Portuguese –

O APO Group (www.APO-opa.com), a principal consultora pan-africana de comunicação e serviço de distribuição de comunicados de imprensa, vencedora de múltiplos prémios, tem o prazer de anunciar que o seu Fundador e Presidente, Nicolas Pompigne-Mognard (www.Pompigne-Mognard.com), foi nomeado como African Genius Nominee nos Prémios African Genius 2025 (AGA).

Os Prémios African Genius, estabelecidos pela Priority Performance Projects em colaboração com instituições académicas, de investigação, de comunicação social e culturais de referência, reconhecem indivíduos que demonstraram intelecto excecional, inovação e impacto em todo o continente africano.

O conceituado painel de jurados representa várias áreas de interesse académico e profissional, sendo composto por representantes da África do Sul, Nigéria e Quénia. Os cinco jurados são a física nuclear e especialista ambiental Dra. Pulane Molokwane; o Diretor do Centro de Estudos da Democracia da Universidade de Rhodes e da Universidade de Joanesburgo, Professor Steven Friedman; o escritor e académico Sr. Simon Gathua; a Professora Associada da Ashland University, Professora Rosaire Ifedi; e a Senior Tech Talent Partner do Bank of New York Mellon, Sra. Vuyiswa Mataka. Saiba mais sobre os prémios aqui (https://apo-opa.co/41GICpR).

Ser selecionado como Nomeado coloca Nicolas entre um grupo restrito de agentes de mudança que estão a moldar a narrativa africana. Nomeados anteriores incluíram mentes influentes como o visionário tecnológico Strive Masiyiwa, o Dr. Mark Nasila, líder em dados e inteligência artificial no setor financeiro, e o Dr. Akinwumi Adesina.

“Esta nomeação é uma poderosa validação do propósito do APO Group, nomeadamente o de defender as narrativas africanas, amplificar as vozes africanas e ligar África ao mundo”, afirmou Nicolas. “É uma celebração do poder da narrativa, da comunicação e da liderança orientada por propósitos na definição do futuro do continente. Mais importante ainda, é uma homenagem à relevância das histórias africanas, e às pessoas e organizações em todo o continente que estão a redefinir a nossa narrativa com integridade e excelência.”

Entre os seus prémios mais recentes e sucessos com clientes, um exemplo do compromisso da empresa com o continente foi a colaboração com a Organização Mundial da Saúde para fornecer atualizações de saúde cruciais e informações potencialmente salvadoras a milhões de pessoas em toda a África durante a pandemia.

Reconhecido entre os 100 Africanos Mais Influentes de 2023 e 2024, Nicolas integra vários conselhos consultivos e comités internacionais de grande prestígio. Estes incluem o Senior Advisory Board da Câmara de Comércio Canadá-África, bem como os Conselhos Consultivos da Câmara Africana de Energia, do World Football Summit, do Africa Hotel Investment Forum (AHIF), do Bloomberg New Economy Gateway Africa, do Sports Africa Investment Summit, do EurAfrican Forum e dos All Africa Music Awards (AFRIMA). É também conselheiro estratégico do Diretor Executivo da Royal African Society do Reino Unido e da Câmara de Comércio UE-África, além de conselheiro especial do Presidente da Rugby Africa, a entidade reguladora do rúgbi no continente.

Com os olhos postos no futuro, Nicolas sublinhou a sua contínua confiança no potencial africano: “O futuro pertence àqueles que acreditam no poder da sua própria voz. O génio de África reside na sua diversidade, na sua resiliência e na sua capacidade de moldar a sua própria história. Há quase duas décadas que a APO Group tem apoiado com orgulho este percurso em todos os 54 países do continente.”

Distribuído pelo Grupo APO para APO Group.

Contacto de Imprensa da APO Group:
marie@apo-opa.com

Sobre a APO Group:
Fundada em 2007, a APO Group (www.APO-opa.com) é a principal consultora pan-africana de comunicação e serviço de distribuição de comunicados de imprensa, vencedora de múltiplos prémios. Reconhecida pela sua profunda experiência africana e pela perspetiva global abrangente, a empresa é especializada em elevar a reputação e o valor de marca de organizações públicas e privadas em toda a África. Como parceiro de confiança, a nossa missão é aproveitar o poder dos media, criando estratégias personalizadas que geram impacto tangível e mensurável tanto no continente como a nível global.

O nosso compromisso com a excelência e a inovação tem sido reconhecido com vários prémios de prestígio, incluindo um PRovoke Media Global SABRE Award e múltiplos PRovoke Media Africa SABRE Awards. Em 2023, fomos distinguidos como Leading Public Relations Firm Africa e Leading Pan-African Communications Consultancy Africa nos World Business Outlook Awards, e como Best Public Relations and Media Consultancy Agency of the Year South Africa em 2024 e novamente em 2025 na mesma distinção. Em 2025, a Brands Review Magazine reconheceu-nos como Leading Communications Consultancy in Africa pelo segundo ano consecutivo. A publicação distinguiu-nos ainda como Best PR Agency e Leading Press Release Distribution Platform in Africa em 2024. Adicionalmente, em 2025, recebemos a distinção Gold para Best PR Campaign e Bronze na categoria Special Event nos Davos Communications Awards.

A carteira de clientes da APO Group, que inclui multinacionais como Canon, Nestlé, Western Union, o PNUD, Network International, African Energy Chamber, Mercy Ships, Marriott, Africa’s Business Heroes e Liquid Intelligent Technologies, reflete a nossa capacidade ímpar de navegar no complexo ecossistema mediático africano. Com uma equipa multicultural distribuída pelo continente, oferecemos conhecimentos, experiência e alcance verdadeiramente pan-africanos. A APO Group está empenhada em redefinir narrativas sobre África, desafiando estereótipos e levando histórias inspiradoras africanas a audiências globais. A nossa experiência no desenvolvimento e apoio a campanhas de relações públicas em todo o mundo posiciona-nos de forma única para amplificar mensagens de marca, reforçar reputações e conectar eficazmente com públicos-alvo.

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Recrutement de 150 fonctionnaires des Douanes : Report des épreuves psychotechniques et écrites

Source: Africa Press Organisation – French


La Direction Générale des Douanes informe que les tests psychotechniques et la composition des épreuves écrites du concours de recrutement de 150 fonctionnaires des Douanes au titre de l’année 2024 sont reportés pour permettre aux candidats absents aux épreuves sportives des 1er et 2 septembre 2025 d’y participer. 

Une session supplémentaire sera organisée pour ces candidats, avec les modalités communiquées à partir du Mardi 09 septembre 2025. 

La liste des candidats retenus sera publiée ensuite par communiqué officiel.

Distribué par APO Group pour Gouvernement de la République du Bénin.

The Economic Community of West African States (ECOWAS) Commission visits INNOSON® vehicle assembly plant as part of the implementation of the regional automotive industry development framework

Source: APO


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The ECOWAS Commission carried out a follow-up mission to the Innoson Vehicle Manufacturing Company (IVM) in Anambra State, Nigeria, on September 3, 2025, to assess Nigeria’s progress in implementing its National Automotive Industry Development Plan. Conducted in collaboration with the Federal Ministry of Industry, Trade and Investment, the mission brought together representatives from the ECOWAS Commission, the National Automotive Design and Development Council (NADDC), and the management of IVM.

During the mission, delegates toured key production sites, including the assembly lines for 15- and 17-seater buses, the air conditioning and electrical sections, the compressed natural gas (CNG) bus installation unit, the surface treatment facilities, and the stability testing facilities. IVM also revealed its intention to commission two new large-scale plants before the end of the year, reflecting significant investments to increase production capacity. Beyond its operations in Nigeria, the company highlighted its role in manufacturing ambulances, military vehicles, and tractors, as well as its growing exports to Sierra Leone, Mali, and Ghana, with plans to establish an assembly plant in Sierra Leone.

In his remarks, Mr. Muhammad Bala, Director of the Department of Industrial Development at the Federal Ministry of Industry, Trade and Investment, commended Innoson for its pioneering role in local manufacturing. Mr. Lassane Kabore, ECOWAS Director of Industry, emphasized the importance of the Innoson model in shaping the regional automotive policy. Dr. Innocent Ifediaso Chukwuma, President of Innoson, expressed optimism about Africa’s industrial future and pledged to continue supporting knowledge sharing and regional integration. The delegates praised the company’s significant investments and innovations, describing Innoson as a reference point for automotive development in West Africa.

Distributed by APO Group on behalf of Economic Community of West African States (ECOWAS).

APO Group’s Founder, Nicolas Pompigne-Mognard, Recognised as African Genius Nominee at 2025 Awards

Source: APO

APO Group (www.APO-opa.com), the leading, multi-award-winning, pan-African communications consultancy and press release distribution service, is pleased to announce that its Founder and Chairman, Nicolas Pompigne-Mognard (www.Pompigne-Mognard.com), has been named an African Genius Nominee at the 2025 African Genius Awards (AGA).

The African Genius Awards, established by Priority Performance Projects in collaboration with leading academic, research, media, and cultural institutions, recognise individuals who have demonstrated exceptional intellect, innovation, and impact across Africa.

The esteemed judging panel represents various areas of academic and professional interest and is drawn from South Africa, Nigeria, and Kenya. The five judges are nuclear physicist and environmental specialist Dr. Pulane Molokwane; Director of the Centre for the Study of Democracy at Rhodes University and the University of Johannesburg Professor Steven Friedman; author and academic Mr. Simon Gathua; Associate Professor at Ashland University Professor Rosaire Ifedi; and Senior Tech Talent Partner at Bank of New York Mellon Ms. Vuyiswa Mataka. Read more about the awards here (https://apo-opa.co/41GICpR).

Being shortlisted as a Nominee places Nicolas among an elite group of changemakers shaping Africa’s narrative. Past Nominees have included influential minds such as technology visionary Strive Masiyiwa, Dr. Mark Nasila, a data and AI leader in the financial sector, and Dr. Akinwumi Adesina.

“This nomination is a powerful validation of APO Group’s purpose, namely to champion Africa’s narratives, amplify Africa’s voices, and bridge Africa and the world,” Nicolas said. “It is a celebration of the power of storytelling, communications, and purpose-led leadership in shaping the continent’s future. More importantly, it is a tribute to the importance of African stories, and the individuals and organisations across Africa who are redefining our narrative with integrity and excellence.”

Along with its more recent awards and client successes, an example of the company’s commitment to the continent is its collaboration with the World Health Organization to deliver crucial health updates and potentially life-saving information to millions of people all over Africa during the pandemic.

Named among the 100 Most Influential Africans of 2023 and 2024, Nicolas serves on multiple high-profile advisory boards and international committees. These include the Senior Advisory Board of the Canada-Africa Chamber of Business, as well as the Advisory Boards of the African Energy Chamber, World Football Summit, Africa Hotel Investment Forum (AHIF), Bloomberg New Economy Gateway Africa, Sports Africa Investment Summit, EurAfrican Forum, and All Africa Music Awards (AFRIMA). He is also a strategic advisor to the Chief Executive Officer of the Royal African Society of the United Kingdom, and to the EU-Africa Chamber of Commerce, and a special advisor to the President of Rugby Africa, the governing body of rugby in Africa.

Looking ahead, Nicolas emphasised his continued belief in Africa’s potential: “The future belongs to those who believe in the power of their own voice. Africa’s genius lies in its diversity, its resilience, and its ability to shape its own story. For almost two decades, APO Group has proudly supported this across all 54 countries in Africa.”

Distributed by APO Group on behalf of APO Group.

APO Group Media Contact:
marie@apo-opa.com

About APO Group: 
Founded in 2007, APO Group (www.APO-opa.com) is the leading award-winning pan-African communications consultancy and press release distribution service. Renowned for our deep-rooted African expertise and expansive global perspective, we specialise in elevating the reputation and brand equity of private and public organisations across Africa. As a trusted partner, our mission is to harness the power of media, crafting bespoke strategies that drive tangible, measurable impact both on the continent and globally.  

Our commitment to excellence and innovation has been recognised with multiple prestigious awards, including a PRovoke Media Global SABRE Award and multiple PRovoke Media Africa SABRE Awards. In 2023, we were named the Leading Public Relations Firm Africa and the Leading Pan-African Communications Consultancy Africa in the World Business Outlook Awards, and the Best Public Relations and Media Consultancy Agency of the Year South Africa in 2024 and again in 2025 in the same awards. In 2025, Brands Review Magazine acknowledged us as the Leading Communications Consultancy in Africa for the second consecutive year. They also named us the Best PR Agency and the Leading Press Release Distribution Platform in Africa in 2024. Additionally, in 2025, we were honoured with the Gold distinction for Best PR Campaign and Bronze in the Special Event category at the Davos Communications Awards.

APO Group’s esteemed clientele, which includes global giants such as Canon, Nestlé, Western Union, the UNDP, Network International, African Energy Chamber, Mercy Ships, Marriott, Africa’s Business Heroes, and Liquid Intelligent Technologies, reflects our unparalleled ability to navigate the complex African media landscape. With a multicultural team across Africa, we offer unmatched, truly pan-African insights, expertise, and reach across the continent. APO Group is dedicated to reshaping narratives about Africa, challenging stereotypes, and bringing inspiring African stories to global audiences, with our expertise in developing and supporting public relations campaigns worldwide uniquely positioning us to amplify brand messaging, enhance reputations, and connect effectively with target audiences. 

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Turkish Doctors Bring Healing to Ethiopia

Source: APO

Volunteer Turkish doctors performed orthopedic surgeries in Ethiopia as part of a health program organized in partnership with Turkish Cooperation and Coordination Agency (TİKA) and Doctors Worldwide.

In collaboration with TİKA and the Doctors Worldwide Association, a volunteer medical team and specialist doctors from Türkiye held a one-week orthopedic camp in Jigjiga, the capital of Ethiopia’s Somali State, from August 16-23, 2025.

During the program, 34 patients underwent successful orthopedic surgeries that could not have been carried out with existing healthcare facilities. In addition, more than 100 patients received medical examinations. Ethiopian colleagues who worked alongside the Turkish doctors also gained valuable surgical and clinical experience.

Appreciation from the State President

On the final day of the program, Mustafa Mohammed Omer, President of the Somali State of Ethiopia, visited the hospital and met with patients receiving treatment. Omer expressed his gratitude to Türkiye, TİKA, and the Doctors Worldwide Association, emphasizing that the historical and cultural friendship between Türkiye and the Somali State has been further strengthened through such cooperation projects.

Distributed by APO Group on behalf of Turkish Cooperation and Coordination Agency (TIKA).

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African Ministers Commit to Livestock Transformation as Cornerstone of Food Security and Growth

Source: APO


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At the African Food Systems Forum in Dakar, Senegal, thirteen African countries convened for the first-ever ministerial deep dive on livestock, co-hosted by ILRI, AU-IBAR, and GIZ. The session placed livestock firmly at the centre of Africa’s food systems agenda, recognizing its potential to transform food security, livelihoods, and economic growth. 

With Africa hosting 85% of the world’s livestock keepers but producing just 2.6% of global milk, ministers acknowledged the urgent need to bridge productivity gaps, reduce dependency on imports, and expand regional cooperation. 

Key commitments included scaling up genetic improvement programs, establishing feed banks, promoting youth entrepreneurship, and strengthening crop-livestock integration. 

Success stories from Tanzania, Somalia, Uganda, and Mali demonstrated how locally adapted innovations—from digital traceability to mass vaccination—can drive resilience and prosperity. Ministers agreed to institutionalize annual livestock ministerial sessions to ensure accountability. 

As AU-IBAR Director Dr. Huyam Salih emphasized, putting livestock at the heart of policy is vital for turning subsistence farming into thriving agribusiness, and for millions of African families, it is the pathway “between poverty and prosperity.”

Read More: https://africa.com/african-ministers-commit-to-livestock-transformation-as-key-to-food-security-and-economic-growth-at-first-ever-ministerial-deep-dive-on-livestock/

Distributed by APO Group on behalf of The African Union – Interafrican Bureau for Animal Resources (AU-IBAR).